Probably the greatest toy shop in the world, Hamleys, on Regent Street, has seven floors of toys to explore! People come from all over the world come to visit Hamleys and buy the most wonderful toys and games, as well as to experience the magical atmosphere. The staff will often dress up in costumes to entertain, and there are always lots of toy demonstrations, so you can try before you buy.
Hamleys History
William Hamley opened his first toy store back in 1760 and soon became a London landmark. Hamleys opened on Regent Street in 1881.
In the 1930s, Hamleys received its first Royal Warrant (supplier to British royalty).
During WWII, Hamleys was bombed five times but I love the story of staff carrying on serving from the front door while wearing tin hats.
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